Category: Traffic

How To select best Images for your Website

Images play a vital part in your website as photos or pictures create a first impression to the visitor who visited your website. If Images are poor you may see lower traffic or higher bounce rates as the interest of the user is lowered down to check other pages of your website. In this post, we will see how to select the best images or photos for your website.

So What is the purpose of photos or images on your website?

Images or photos help to gain the attention of the visitor and also ensure guidance on what the article is all about. Images are considered an emotional trigger to get engagement with your website page content.

A good picture also conveys a message quickly without going through or reading complete text. Further images are easy to be shared with other people. This means your brand and story is seen by larger audiences.

From an SEO perspective, many times Google ranks images for certain keywords. If you have created a good image with proper alt text you will gain a chance to rank in the top results of Google. This can bring more visitors through the images.

For example: If we search for the keyword “Photoshop Example” – you can see how important google gives to the images in the article.

 

Photoshop exampleAnother example of getting ranked with your images in google search

How To select best Images for your Website Photoshop examples

  • Photoshop examples How To select best Images for your Website

How to get the best images for your web pages?

  • Website pages can be divided into many sections such as the Home page, about us, Products pages, services page, blogs or contact us forms. It is not necessary to use too many images as the size of images can slow down your website. But using images properly that are divided into a proper ratio of content and images is necessary to mark impressions with the visitor.

  • Images create a brand if you have used proper colour fonts and logos. A good Photoshop expert or photographer can help you bring high-quality images that deliver their purpose and meaning. While using images ensure you don’t use too much white space.

  • A good photo on the website helps to grab more attention of your visitor. If you are unable to hire a good photographer you have many options of stock photos where you can download the photos for free or through a paid subscription.

  • Some of the well-paid photo websites include Deposit Photos 123RF Stockphoto secrets stock unlimited and so on.

  • If you are unable to purchase good images for your website then it is better to hire a photoshop company that can create images for your website or blog pages. Make sure the size of the image is not large while adding in the content else it will slow down your website which can further penalize rankings. Use an extension that reduces the image size keeping quality maintain.

About us

Nice SEO Services is a digital marketing agency that offers Photoshop services in Mumbai India. We have experience in SEO as well as image creation. With our creative team, we can supply photos for your content such as:

  • Website pages
  • Blog pages
  • Banners
  • Logo designing
  • Social media post photos and so on

We have helped many small businesses to create the right brand. Talk with us via [email protected] to get started with attractive images that showcase your company perfectly.

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admin January 17, 2022 0 Comments

Best Ways to Increase your Website Traffic

In this guide, we will discuss the best ways to increase your website traffic. Website traffic is one of the most important processes of Search engine optimizations or Search engine marketing. Website traffic plays an important role to gain Search engine page rankings (SERPs). Before we go into detail about the best ways to improve your website traffic let’s began with the main process of Search engine optimization.

Note: The information in this guide requires a proper strategy to be placed based on product services and many other factors. Although these guidelines can make it easier for you to understand what are the sources of traffic through which you can enhance your SERPs

Free Search Engine Optimization methods:

SEO also called Search engine optimization is usually about making small alterations to elements of your business website. Sometimes these adjustments can be minor or major based on how well you have kept your website. SEO requires a proper mix of strategies that gain high benefits in the long run.

Before starting any optimization methods one of the important areas to take care of is understanding what benefits your website will provide to the customers. A proper audit of your website can ensure your web pages are discovered by search engines.

1) Keywords

There are various keywords you can target to increase your website traffic. Many keywords can be competitive and highly searched some of them are searched lesser and the competition is also very low. You need to understand what kind of products you are selling and which keywords you would be targeting in the initial SEO strategy to increase the traffic. With the help of expert writers, the content of your website will be rewritten based on keywords.

2) Getting Social

Social media marketing or sharing posts on various platforms boost your visitors. There are many websites where you can regularly post your content to gain more followers and visitors to your website. These social media website also offers you paid promotion and advertising if you would like to invest some budget with your target customers.

3) Mix content

Content isn’t just written ups or blogging. You can mix your content strategy by adding various materials such as case studies videos infographics etc. This way your website will be more appealing and influential. Mixed content also helps you to build inter-linking of web pages with related content.

Do read: Create Blog Posts That Readers Want to Read

4) Powerful Headlines

Headlines of your article are one the essential elements. If your headlines are not powerful enough to gain the attention you may miss the visitors. There are various ways through which you can make your headlines appealing such as being ultra-specific with the headlines creating a sense of urgency using interesting adjectives and so on.

5) On-Page SEO focus

Content is king. Optimizing your old pages with new information related to your industry is important so that the visitor gets insights into the latest information. Optimizing the web pages from every corner is necessary to gain more rankings and visitors. For example: optimizing your content keywords images description links etc.

Do read: On-Page vs Off-Page vs Technical SEO

6) Targetting Long-Tail Keywords

There are two types of keywords – Short tail and Longtail. Example: “SEO” or “search engine optimization” which is a short tail keyword. Whereas “SEO company in Mumbai” or “Best SEO company in India” Many times short-tail keywords are more competitive and largely surfed by the users compare to long-tail keywords which are lower in competition. Therefore including long-tail keywords can help you to gain more traffic.

7) Guest Blogging

Guest blogging is another way to gain more traffic to your website. Acquiring a good website also helps you to improve your branding and website links. Check out the list of websites where your article can add value to other websites. Email them for guest blogging with topics you can cover. Once the approval is done you can gain more visitors.

8) Inviting guest bloggers

Blogging on other websites is one method whereas inviting other guest bloggers to your website will help you in gaining more content. You, visitors, get some new piece of information which you may be missing.

9) Generating good backlinks

Other websites can create backlinks to yours. There are “follow” and “no-follow” websites from where you can generate backlinks. There are various methods to generate backlinks such as commenting on guest postings forums posts etc.

10) Internal linking

Backlinking is building your website link to another related website. Whereas internal linking is somewhat people misses. Internal linking or inter-linking helps you to keep your visitors on your website for a long time. This reduces the bounce rate and also helps visitors to surf other related and helpful content.

Apart from the above, many marketing methods can be used to increase your website some of them including conferences webinars etc. Growing your website traffic is a must to create value for your domain. Lower traffic websites not only rank last but also don’t build confidence.

About us

Nice SEO services provide you with search engine optimization services in Mumbai – India and worldwide. We provide efficiency and value at affordable pricing. Each SEO professional focuses on strategic implementations to help you achieve your goals faster.

 

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admin January 14, 2022 0 Comments

How to Boost the Website Traffic from the Internet?

Many businesses find it difficult to come up with new and creative ways to boost website traffic. There’s a lot of misinformation out there about how to get more visitors, which can lead to you repeating the same old strategies and expecting different results.

Here are 7 tried-and-true methods for increasing website traffic.

1. Conduct Keyword Research

Keyword Research

Include relevant keywords in your text at all times. Keywords should be utilized organically, rather than adding unnecessary keywords or low competitive keywords – Keyword research will help you to understand how the flow of your article will be. Keywords should be used throughout the content, such as the meta description, page title, URL, headers, and a few times throughout the text.

Keyword research tools such as SEMrush, Moz and Ahrefs, can be used. These sites display what keywords rivals are using, how frequently people search for keywords, how costly the term is for pay-per-click advertisements, similar keywords, and a wealth of other useful information to help guide keyword strategy. Hiring an SEO service is another option, as they can provide useful insights and do audits to uncover issues that may be blocking your site from appearing in search engines.

2. Brief article on Marketing

Once you complete keyword research you have a complete understanding of what people search for. Based on this you can start creating the content for your website visitors. This will surely increase your targeted internet site web traffic. A high competitive keyword will take time to rank whereas; long-tail keywords can be easily targeted to the audience.

You can also promote your articles in a variety of ways, including:
a) Send them to websites that have a blog post directory.
b) Make use of a quick article input option, such as sharing or brief write-up internet marketer.
c) Make use of a semi-automated post submission tool, such as Article Submitter Pro or Instant Article Submitter.
d) Exchange your content with other internet developers directly.

3. Blog writing

blog writing

Consistently publishing a basic useful online article to a personal blog site will also help you to boost your targeted website web traffic. The blog entries you publish on your page might create backlinks from other websites. These backlinks help you to gain more traffic and Google’s Page Ranking.

4. Increase Website Traffic by Paid Advertising

Paid search, social networking, and display advertisements may all be effective ways to enhance website traffic. Each solution has advantages and disadvantages — for example, users can block display advertising and the average cost per click for Google Ads on the search network is between $1 and $2 per click — so it’s critical to define budgets and goals before putting a lot of money into it.

For example, when running pay per click (PPC) advertising, it’s crucial to start with one campaign and a few distinct ad groups that contain the terms you want to target the most. Once campaigns have begun, observe how audiences respond to specific terms.

5. Connecting

Look for comparable but non-competing websites with whom you might exchange connections. Numerous websites have automatic linking software packages that will surely hunt for backlinks and then promptly add you. As a result, linking with like websites will undoubtedly increase the traffic to your chosen website.

6. Participate in Q&A sites such as Quora.

participating on Quora

Question and answer style websites have grown dramatically in recent years. There are now more than 50+ websites that use the Q&A style. Quora is the most well-known. Because of the ease of use of a Q&A site, more website owners are seeding their brand on the Q&A site and driving their readers to their website. Users will ask questions, and others will attempt to respond.

Here are two innovative strategies to increase traffic to your website by utilizing Q&A sites:

a. Q&A that will stimulate the interest of your intended audience.

Find relevant questions that your target audience may have or be interested in getting the answers to. Try to offer interesting and noteworthy responses, and then include a link to your website as a proposed solution.

b. Submit your inquiry anonymously:

Another method is to ask a question anonymously and then answer it by seeding your material with your public account.

7. Maintain Social Media Pages

Maintain social Media Page

The importance of social media in drawing visitors cannot be overstated. Here are some examples of how it might be utilized to enhance website traffic:

a. Share content (blogs, e-books, white papers, infographics, videos, and so on) throughout your social media channels.

b. Respond to followers, repost their material, and tag them in your posts.

c.Make use of relevant hashtags.

d. When new content is released, edit the link in your bio (Instagram) to promote it.

e. To promote fresh material, change the cover photo. Tag influencers who could be interested in the content.

e. Include interesting content material to entice users to click the link to it.

f. Respond to those who are seeking solutions by giving links to your work.

About Nice SEO Services

Nice SEO services provide you with complete online marketing and digital marketing services for your website including Search engine optimizations, Search Engine Marketing, Link Building, Content Marketing overall everything. We also offer website development services such as WordPress, Shopify, etc. We ensure every product and service you offer is understood by our team to prepare a powerful strategy.

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admin January 7, 2022 0 Comments